16th November, 2023

Unlocking the Mystery Behind the Boxing Day Bounce

Unlocking the Mystery Behind the Boxing Day Bounce

Step into the post-festivity calm, where the chaos of Christmas Day has settled, and the allure of Boxing Day beckons. Beyond the remnants of torn wrapping paper and the warmth of shared moments, there exists a phenomenon known as the Boxing Day Bounce.

Picture this: it's the tranquil afternoon following the festive revelry, and Boxing Day has dawned. The gifts have all been unveiled, the wrapping dutifully recycled, and guests entertained. Now, as the allure of festive television lures many, the question arises— is this day truly just about relaxation?

Traditionally, December 26 is a collective exhale, a moment to unwind from the pressures of Christmas Day, particularly for those who manned the kitchen. While lounging in front of the TV for a rerun of Only Fools and Horses or the timeless Wizard of Oz used to be the norm, the digital age has ushered in a new Boxing Day routine.

In the era of smartphones and tablets, a significant number of people find themselves nestled on their sofas, dedicating their downtime to online exploration. According to revealing statistics from Rightmove, last year witnessed a staggering 25,147,701 visits to home-related pages on their site on Boxing Day alone. This surge in online activity was not exclusive to Rightmove, as other property portals reported record-high visitor numbers, collectively making Boxing Day the pinnacle of the year for those in search of new homes.

What fuels this impressive surge in virtual property perusal on Boxing Day?

The festive season grants us a rare opportunity to reflect on aspects often overshadowed by the hustle and bustle of the rest of the year. Considerations like:

  • Is our home too snug to comfortably host guests?
  • Does its size feel disproportionate now that the kids have flown the nest, leaving surplus space?
  • Are we situated too far or too close to our loved ones?

These contemplations, born out of the reflective spirit of the season, drive what is known as the Big Boxing Day Bounce. It's the day when individuals channel their thoughts and emotions into exploring new housing possibilities. For sellers, this underlines the strategic advantage of listing their properties before the Christmas break— a move that proves to be exceptionally savvy in light of the Boxing Day Bounce phenomenon.

Contact Fine & Country Wimbledon

Has your property's value increased? To find out how much your property is worth

value my property